More Cases. Better Clients. Real Results.
Start a Conversation with GAVLGAVL is proud to announce that it is joining microphones with the podcasting community. Last week we recorded the very first episode of our new podcast Behind the GAVL, hosted by our very own co-founder & CEO, Ryan Raplee. Behind the GAVL is a fun and casual setting in which we talk about everything legal marketing, including SEO, website design, content writing, and so much more.
Behind the GAVL podcast takes you inside the conversations law firms actually need to be having. We break down what’s changing in legal marketing, tech, SEO, and AI—and how it impacts your business right now. Hear real strategies that work, lessons learned from GAVL’s biggest wins, and clear takeaways you can apply to your day-to-day business.
“We’re bringing our knowledge, experience, and expertise on the world of digital marketing to the podcast space.” – Ryan Raplee
Episode 1 – Google AI Overviews & Zero-Click Search: Law Firm SEO Isn’t Dead
So what can you expect from the first episode? Ryan sat down with Catherine Rodman and Caitlin Lane to discuss SEO myths, what changes in search we’re looking forward to in 2026, and some of our favorite Christmas movies (we’re big Elf and National Lampoon’s Christmas Vacation fans).
Ready to dig in deeper on the behind the scenes of legal marketing? Behind the GAVL is available for streaming everywhere you find podcasts, including Spotify, Apple Podcasts, and YouTube. Happy listening!