GAVL Legal Marketing Blog
Earlier this year, we announced that our website redesign for Thomas Law Offices won a Gold dotCOMM Award. We're excited to announce that the site redesign was also rewarded with a 2017 Gold Davey Award! The Davey Awards honor the "Davids" of the creative digital media world. Just as David defeated the giant Goliath with a big idea and a tiny rock, small creative agencies use creativity and big ideas to crush their opponents and make a name for themselves without the massive budgets large agencies boast. At [...]
Become a Link Building Hero For Your Law Firm
Let's talk about link building. A backlink is any hyperlink on a website that links to your website. Link building is the means of acquiring the backlinks/links. If you want your law firm to rank high in Google, you need links from other websites pointing to your firm's website. Think of backlinks as a way for Google and other search engines to gauge the credibility and influence of your website and its content. Simple, right? Years ago it was, but not anymore. It didn't matter where your links [...]
HTTPSgeddon Coming in October 2017 – Is Your Law Firm Site Secure?
This month, Google is releasing version 62 of its web browser, Google Chrome. After the release, Chrome will mark any HTTP page as “Not secure” when users enter data into a form. Currently, the “Not secure” warning only displays when a user enters a password or credit card information. The update will make it so the warning displays when any text is entered into a form. Why Is it a Big Deal? Ok, ok. So, the term “HTTPSgeddon” may be a little over the top. I needed to [...]
Help Us Raise Funds for Geisinger Janet Weis Children’s Hospital
At Legal InSites, one of our philosophies is "Work hard, play hard". We work hard to bring our clients the best SEO and marketing results possible, but we also love letting our nerd flags shine in other areas-- such as in the video games we play. Between our team members, we enjoy playing a bit of everything from competitive shooters to MMORPGs and indie story-based games. Taking a break every now and then to focus on team building and dragon fighting helps keep us on our toes-- and [...]
Legal InSites Wins dotCOMM Award for Thomas Law Offices Redesign
We're excited to announce that in addition to winning multiple Hermes Creative Awards this year as well as a Davey Award and MarCom Award for 2016, Legal InSites is proud to be Gold Winner in the 2017 dotCOMM Awards. The dotCOMM Awards is an international competition honoring excellence in web creativity and digital communication. The Gold award was for a complete website redesign we initiated for the Thomas Law Offices website. You can view the site's new design here as well as see our portfolio for the new [...]
Legal InSites Will Be at AAJ’s Boston Annual Convention
We're happy to announce that Legal InSites is headed to Boston this coming weekend for the American Association for Justice's Annual Convention. Ryan Raplee and Tad Thomas will be at the Hynes Convention Center from July 22-25th. Come talk to us! The American Association for Justice's (AAJ) Annual Convention is a great way to meet, network, and share ideas with other legal professionals and teams like ours who are dedicated to helping lawyers improve their practices. Additionally, attending the convention is a great way to earn up to [...]
Chat With Customers Directly From Google Search Results
Last year in November, Google began testing a feature that would enable a customer to message a business directly inside of Google local search results. Yesterday the feature was rolled out to all U.S.-based businesses. It works via SMS messaging (you probably know it as texting) or Google Allo. The phone number the business uses will remain anonymous to the customer, so don’t worry about your personal cell phone number being released to the masses. The feature is currently only available to users searching on a mobile device. [...]
Celebrating 1 Year of Helping Law Firms Grow
Next week Legal InSites will be one year old. 365 days of hard work, dedication, perseverance, growth, and every other over-the-top buzz word you can think of. It’s been amazing. We were fortunate to start out strong and be given the opportunity to work with many great law firms within months of opening our doors. Thanks to these great clients, we’re here for year two. (more…)
Is Your Law Firm Website Using HTTPS?
Do you know the difference between HTTPS and HTTP protocol? First, let’s take a step back and explain both terms. The HTTP/HTTPS protocol is that weird beginning part of your law firm’s website URL. It’s parked in front of your site’s domain name, and it essentially governs how data is transferred between your website and the browser making a request to view your website. HTTPS stands for “Hyper Text Transfer Protocol Secure” and is the secure version of HTTP. HTTPS protocol means that all the communications between a [...]
Join Us at AAJ’s Marketing and Management Seminar
We're happy to announce that Ryan Raplee, CEO of Legal InSites, will be a guest at this year's American Association for Justice (AAJ) Marketing and Management Seminar. This seminar is an annual event aimed to help educate lawyers and legal professionals on how to best promote their practices, tell their clients' stories, and manage their law offices. This year, the event is being held at the prestigious Roosevelt New Orleans Hotel in New Orleans, LA. The seminar is on May 3rd, 2017--just one day before AAJ's Jazz Fest [...]