Law Firm Web Design

The site loads slowly:

There are various reasons why sites may not have fast loading speeds. Code may be too bulky, unused widgets or plugins may be taking up space or they may not have been updated to their latest versions, or there may be bandwidth or hosting issues.

Navigation or usability is poor:

The use of your website should be intuitive. Users should feel naturally inclined to click certain places on the website and be confident that it will take them to certain information or allow them to complete certain actions (like getting in touch with your law firm). A website with a confusing flow can decrease dwell time, resulting in lost conversions.

Readability isn’t good:

The goal is for the website’s content to be formatted in a visually appealing way, for there to be headers, an easily readable font, contrasting colors for text versus hyperlinks, and more. If what’s there seems disorganized or hard to read, they’ll leave your webpage and find another law firm website that’s easier on the eyes.

Images used are of inferior quality:

How many times have you visited a law firm’s website and have seen a poorly cropped image of a lawyer enjoying an off-day, one that’s outdated, or otherwise unbecoming of someone you’d want to serve as your legal counsel? It happens all too often, and believe it or not, even low-quality stock images send potential clients running to another firm—no matter how good of an attorney you may be.

It’s a one webpage setup:

It’s not enough to put up a single dedicated page on a paid domain and to call that a law firm website. Instead, having practice area and landing pages, a separate contact page, perhaps a blog, and other types of content across multiple webpages is ideal in that it’s aligned with what other law firms do and gives you an opportunity to deploy a search engine optimization strategy that allows you to rank for multiple keywords.